The RCR #3 Wheaties Chevrolet fantasy paint scheme is being produced to commemorate Dale Earnhardt's induction into the NASCAR Hall of Fame and the launch of a newly designed Wheaties box featuring Dale Earnhardt, to be released later in 2010.
In 1997 Dale Earnhardt became the first motorsports celebrity to grace the cover of a Wheaties box. Earnhardt also carried the Wheaties colors in the NASCAR All-Star race that year in Charlotte.

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